Greenwashing – National Parks accept sponsorship from major polluters

November 4, 2022

By Nick Kempe

Extract from LLTNPA newsletter which was sent out to chosen stakeholders at the end of last week.

#netzerowithnature is a hashtag now being frequently used by the Loch Lomond and Trossachs National Park Authority (LLTNPA) but is also “the collective strategy of the National Parks in the fight against climate change and the biodiversity crisis” (see here). The LLTNPA newsletter went on to say:

Last year, in the continued fall-out from the diesel emissions scandal, BMW was fined 370m euros by the EU for colluding with other German car makers to delay the introduction of emissions cleaning technology (see here). This dirty car manufacturer now wants to be seen as green and what better way than to provide a few Electric Vehicle charging points and sponsor a nature restoration in each National Park, starting with dew ponds in the South Downs?  Ironically, the announcement came just a few weeks after BMW announced they were moving the production of electric minis from Cowley to China (see here) and were in need of some good publicity.  What better than a few photos of BMWs in prominent locations in the Lake District National Park (see here)? UK National Parks to the rescue!

On the UK National Parks website a number of “partnership opportunities” and partners – some of whom are very worthy – are listed (see here) but among the founding partners of net zero with nature is Santander bank.  They were accused of frying the planet at COP26 in Glasgow last year (see here) having invested $34 billion since 2015 in fossil fuel production.  In other words BMW’s sponsorship of UK National Parks is not a one-off.

The Loch Lomond and Trossachs National Park Authority connection

The Chair of UK National Parks until this summer was James Stuart, Convener of the Loch Lomond and Trossachs National Park Authority.  At COP 26 he announced that UK National Parks had brokered a statement signed by protected areas across the world about the vital role they had to play in tackling climate change and the nature crisis (see here). What he didn’t say was that UK National Parks had just or was about to conclude a sponsorship deal with Santander.  One wonders if any of the other protected areas outside the UK which signed knew?  Had protesters known, I suspect they would have had something to say!

Mr Stuart’s term on the LLTNPA Board ends early in the New Year but his involvement in National Parks will not end, in July he was appointed to the Lake District National Park Authority.  One wonders too if those photos of shiny BMWs in the Lake District were just a coincidence?

Comment on “Greenwashing – UK National Parks accept sponsorship from major polluters”

  1. James A Graham

    When Marx and Lenin were writing commodities had a material connection to the real economy, material stuff was produced by real human material labour. The difference was made between exchange value, for money, and use value. There was proper economic growth. They knew of “fictitious capital” and finance capital as well, but that wasn’t a big deal till the Wall St Crash….making money from money with zero to show for it. It happened but it was manufacturing and industry that drove the Industrial Revolution. Plus they knew about imperialism as an economic system…what people call “globalisation” gave a new meaning to the idea of factory production for the mass market. They also knew during a crisis the capitalists dug in deeper and broke new ground in the areas of previously untapped resources, such as artificial wants and needs and desires and intangibles. So, fast forward, they de-industrialised the West and God said, “Let there be land, again, and rocket scientists and more besides to discover new ways to exploit the land and all that’s in and on and under and over the land.” But that was the false God. The true God knew it was a scam. Instead of paying for tangible useful stuff now people were paying for lifestyle choices and dreams and wishes and psychology lessons and big ideas. (Except in China.) Now people were paying for brands and labels and logos. Productive labour was replaced by unproductive no skilled labour to serve the subsistence needs of the capitalists. They weren’t exploited as productive labour was before because now all the profits and surplus value came from the intangible finance capital side of the business. Nobody got rich selling cups of coffee. Starbucks got rich selling “Starbucks.” Everything was beautiful…so long as you didn’t mention the wars and what the armed forces were doing. They even gave you artificial tears and things to cry and weep about. Climate change is real. But not when it’s the money talking as it has for the last 40 years.

One comment

Leave a Reply